Mast Coffee Co.

Ethiopia Gedeb

Lemongrass, mint, sweet tea.

Opening with lemongrass and segueing to mint, lime, and lavender, this coffee fulfills Ethiopia's promise of unique flavor springing from incredible genetic variety unhampered by disease or climate issues. The cup closes with a light-bodied, tea-like acidity.

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Gedeo Zone, Yirgacheffe
Ethiopian Heirloom

Meet the Producers

Deep in the heart of Ethiopia’s coffee country nestles the 200-hectare Hambela Estate. This land in the Gedeo zone was awarded to the first Ethiopian woman to become a pilot-- Muluemebet Emiru, by Emperor Haile Selassie after WWII. Wild coffee grew there, and together Muluemebet and her husband set about to transform the land into a coffee legacy that now includes a washing station and dry mill near the village of Gedeb.

Today, grandson Aman Adinew manages the family’s company, METAD. With 28 permanent employees and 700 seasonal workers of whom more than 70% are women. Together with the coffees more than 700 growers outside the estate, the community is strengthened by educational opportunities--university, scholarships, and sponsoring at the grade school, as well as healthcare for employees. Muluemebet would be proud.

Gedeo Zone, Yirgacheffe, Ethiopia

The Gedeo zone in the southwest of Ethiopia, is the homeland of the Gedeo people. Lying about 369 long kilometers from Addis Ababa on dusty and often difficult roads, this zone occupies a narrow strip of the Ethiopian highlands on the Eastern Escarpment and includes the town of Yirgacheffe itself. Gedeo is bordered by Sidama on the north, and encircled on the other three sides by the Oromia region.

In Gedeo, Yirgacheffe, approximately 25,000 local coffee smallholders bring their cherries to washing stations for processing. Inter-tribal conflicts in late 2016 resulted in extensive property damage through fire and vandalism, with many key mills rendered inoperative. Furthermore, a rare late frost damaged thousands of hectares of coffee. Resilient and hopeful, the Gedeo people are forging ahead, producing natural coffees while working to repair washing facilities.

Rocklin, CA

Mast Coffee Co.

Many coffee roasters start as a cafe and segue into roasting, but the two 23-year-old entrepreneurs who founded Mast Coffee Co. in 2013 had a different vision. Roseville, California (just outside of Sacramento) needed quality coffee, and Mast would provide it. Begun as a wholesale company with a focus on both outstanding coffees and customer service, Mast Coffee Co. quickly grew and will soon be opening a retail café.

Michael Sanchez and Stephen Mentze started Mast Coffee Co. in a garage, but quickly grew to a 3,500 sq. foot facility where they roast during the day and jam at night (both are accomplished drummers). From roasting on a popcorn popper to acquiring a 1989 Probat L12, these dedicated coffee dudes are building a family around great coffee and caring service in Northern California.


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